Xophoria Launch Event Details:
Exclusive Red Carpet World Premiere Event with Xocai Executive Debra Menchel
March 23, 2013
Hyatt Regency La Jolla at Aventine
3777 La Jolla Village Drive
San Diego, California, 92122
Xophoria Corporate Event Speakers:
Jeanette Brooks – Xoçai Founder, President and Product Developer. Jeanette spent eight years in education as a Teacher, Speech Pathologist and High School Administrator. While working as a Teacher and Educational Administrator, Jeanette became involved in sales and network marketing. She has founded several companies including Pure Delite Low Carb Chocolate and Xoçai®, where she has played an invaluable role in product development. Jeanette is recognized as a dynamic motivational speaker with her enthusiastic results-oriented style of leadership which led to her extraordinary success.
Dr. Gordon Pedersen PhD – Anti-Aging Specialist and Product Formulator. Dr. Gordon Pedersen is an international best-selling author. He is the formulator of more than 150 nutritional products and is the host of the radio show “Common Sense Medicine.” He now serves as the Director of the Institute of Alternative Medicine and was nominated to chair the United States Pharmacopoeia Review Board, Natural Products Committee. Dr. Gordon Pedersen is an acclaimed scientist and sought after professional speaker and nutritional expert.
Why use Xophoria Skin Care?
Yes, there are many great skin care products out there. But how many of them use a patented proprietary formulation that completely harnesses the power of cacao in order to reverse the signs of aging? None, until now. In 2003, one of the great scientific achievements occurred when the sequencing of the human genome revealed the entire genetic blueprint. That incredible scientific discovery led cutting-edge skin-care Beauty Scientists to explore how skin-related genes function and, more importantly, respond to aging and environmental stress at the molecular level. Thanks to these amazing breakthroughs, the technology to capture the power of chocolate in a skin care product is now available to you with Xophoria.
Why is Anti-Aging Becoming so Popular?
When it comes to anti-aging skin care, people naturally tend to focus most of their attention on their faces. In fact, in 2008 it was reported that 97% (98% in 2006) of female anti-aging beauty care purchases are for facial skin care products. But what about the rest of you? Skin you reveal on your hands, chest and legs can give away your age if you’re not careful-no matter how much attention you give to your face. Areas that receive the most incidental UV exposure, like the hands and the décolletage, are very sensitive to the aging process. So when it comes to anti-aging skin care, love the skin you’re in.
What Makes Us Age?
Stress actually causes a physiological reaction in your body that results in the production of cortisol, known by scientists as “the stress hormone.” Cortisol causes inflammation in the organs of your body, including the skin. That’s right. It’s not a typo. Your skin is an organ! And just like other organs, it can become inflamed. The result? Inflamed pores clog more easily. Inflamed collagen can result in wrinkles. Other signs of skin inflammation include itchiness, dryness and acne. The fact of the matter is that we wear our stress on our skin. The question is, what can be done about it? Address your stress. Don’t ignore it! Learn to identify feelings associated with stress so you can self-soothe through coping strategies such as deep breathing, exercising, meditation or yoga. Carve out time for yourself to minimize tension. Relax in a luxurious bath or shower. Get a massage. Unclench your jaw. And, of course, take care of your skin-keep it hydrated by moisturizing morning and night.
As you age, your skin does, too. Not exactly rocket science. Or is it? Every time your skin is exposed to a change in its environment (for example, you scrape it, go out in the sun or even apply moisturizer), the cells in your skin respond by turning on and turning off thousands of different genes at the same time. Using scientific advances that have recently emerged from the Human Genome Project, skin scientists are beginning to gain a deeper understanding of the genes involved in the skin aging process. No bigger than the size of your thumbnail, the gene chip can measure the signals sent out by thousands of genes at a time. Using gene chips, skin scientists are in the process of identifying the genes that play a role in maintaining your skin, as well as how the signals or messages sent out by genes change as your skin begins to age. By comparing the genetic composition of the skin of younger and older women, scientists have observed the ups and downs of genes related to inflammation, pigmentation, collagen breakdown, hydration, antioxidant response and lipid synthesis over time. The benefit to you: Ingredients for anti-aging. Scientists have determined that a strong moisture barrier in the top layer of your skin is key for maximum inner skin performance and have identified (and are continuing to identify) ingredients that hydrate to improve skin’s appearance.
Anti-Aging Industry Factoids:
Anti-Aging will be a $50 billion a year industry this year. By 2015, Anti-Aging in USA will be a $114 billion market while the Global Market for Anti-Aging will explode to a $292 billion market. You absolutely can start developing anti-aging habits early; and you should. Effective anti-aging steps can be defined simply as, “the use and development of good lifestyle habits.” Modern day science has proven that not only do anti-aging habits maintain health but they may also prevent disease. When you do a Google Search today, you will discover that there are over 59,000,000 Anti-Aging Search Results on Google. On Amazon, there are now 6,000 Books on Anti-Aging. And, as of June 2012, 50% of Americans will be over the age of 50.
How Do Antioxidants Help?
Antioxidants are vital nutrients for defying aging (included in both Xovitality supplements and all natural, organic foods). Nutrition, exercise and attitude play a pivotal role at keeping the aging process at bay. Most researchers now agree that we can defy aging by simply doing two things: (1) Revise the typical Western diet (i.e. eat Xocai three times a day) and (2) Use quality anti-aging skin care products. Scientists also agree that we can literally defy aging by minimizing the damage caused by free radicals through the use of certain targeted skin care products (i.e. Xophoria). Free radicals in the body damage healthy cells and can lead to life shortening illnesses and premature aging. Free radicals also can lead to life shortening illnesses such as high blood pressure, diabetes and maybe even cancer. One of the best anti-aging principles is counteracting free radicals and reducing their damage by incorporating Xocai high-antioxidant products into your lifestyle. You should consume as many dietary anti-oxidants as possible to protect your body. According to JAMA (Journal of American Medical Association), antioxidants also have a profound effect slowing the progression of coronary heart disease. Another major age-defying practice is exercise; moderate exercise done regularly. Thus, the top 10 critical keys to skin quality success include: (a) Using a daily gentle cleanser with warm, not hot water, (b) Protecting your skin with an SPF crème, (c) Taking your Xocai vitamin supplements daily, (d) Drinking 8 glasses of H2O a day, (e) Eating a balanced diet of fresh fruits and vegetables, (f) Getting your beauty sleep (8 hours a night), (g) Eliminating stress from your life, (h) Don’t smoke, (i) Don’t drink alcohol, and (j) Moisturize your skin daily with Xophoria.
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